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REDX vs SmartZip

Both REDX and SmartZip compete in Lead Generation for real estate agents. Here's how they stack up on pricing, features, and value.

Our verdict

Both are solid choices for real estate agents. Overall we give the edge to REDX — agents who prospect by phone every day. That said, SmartZip is worth a look if listing agents farming a specific neighborhood.

Side-by-side comparison

REDXSmartZip
Rating4.23.8
PricingPaid · From ~$60/mo per lead typePaid · Custom pricing
Best forAgents who prospect by phone every day.Listing agents farming a specific neighborhood.
Key features
  • Expired/FSBO/FRBO lead data
  • Power Dialer
  • Objection-handling scripts
  • Predictive seller scores
  • Targeted farm marketing
  • Automated campaigns
Try itVisit REDXVisit SmartZip
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REDX

REDX supplies prospecting leads — expired listings, FSBOs, for-rent-by-owner, and pre-foreclosures — with phone numbers, plus a Power Dialer and objection scripts. It's a staple for agents who build their business on outbound calling.

Full REDX review →

SmartZip

SmartZip uses predictive AI to score homeowners in a farm area by how likely they are to sell, then helps you target them with automated marketing. It's built for listing-focused agents who want to reach sellers early.

Full SmartZip review →