REDX vs Zillow Premier Agent
Both REDX and Zillow Premier Agent compete in Lead Generation for real estate agents. Here's how they stack up on pricing, features, and value.
Our verdict
Both are solid choices for real estate agents. Overall we give the edge to REDX — agents who prospect by phone every day. That said, Zillow Premier Agent is worth a look if buyer's agents wanting high lead volume.
Side-by-side comparison
| REDX | Zillow Premier Agent | |
|---|---|---|
| Rating | 4.2 | 3.6 |
| Pricing | Paid · From ~$60/mo per lead type | Paid · Varies by market (pay per share of voice) |
| Best for | Agents who prospect by phone every day. | Buyer's agents wanting high lead volume. |
| Key features |
|
|
| Try it | Visit REDX | Visit Zillow Premier Agent |
REDX
REDX supplies prospecting leads — expired listings, FSBOs, for-rent-by-owner, and pre-foreclosures — with phone numbers, plus a Power Dialer and objection scripts. It's a staple for agents who build their business on outbound calling.
Full REDX review →Zillow Premier Agent
Zillow Premier Agent connects agents with active buyers browsing Zillow in their ZIP codes, on a pay-for-visibility model. It's not AI-first, but it remains one of the highest-volume buyer-lead sources — best paired with fast, automated follow-up.
Full Zillow Premier Agent review →